Why Are There So Many Sleepy’s Mattress Stores?

Feb. 17 — You can’t walk more than a couple blocks in Manhattan without passing a Starbucks, Chase Bank or Duane Reade. But there’s an unexpected chain that’s become ubiquitous in New York City — mattress retailer Sleepy’s. With more than 30 locations in Manhattan alone, the store has more locations in the borough than the Gap (13), Whole Foods (seven) and Best Buy (six) combined. Bloomberg’s Sam Grobart spoke to industry experts to find out if Sleepy’s large store footprint is a winning business model.

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