Diving into market spaces

In a crowded market of strategy books, Renée Mauborgne, professor at Insead, explains to FT Management Editor Andrew Hill why her book Blue Ocean Strategy, published in 2005 with W Chan Kim, remains relevant.

For more video content from the Financial Times, visit http://www.FT.com/video

Subscribe to the Financial Times on YouTube; http://goo.gl/vUQx5k
Twitter https://twitter.com/ftvideo
Facebook https://www.facebook.com/financialtimes

About the Author
Forex Alchemy is your daily source of cutting edge information, tips, tools, articles, analysis from across the Forex trading industry. If you would like to guest post or contribute regular articles on Forex Alchemy then please contact us here.

Leave a Reply

*